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Updated: Dec 8, 2021

Published in 'The Writing Cooperative,' one of Medium's leading publications

Photo of man jumping from a high point into a river.
Photo by Victor Rodriguez on Unsplash

Make your writing stand out.


Whether on Linkedin, a corporate blog, social media, or more. Use powerful verbs to convey depth and intensity instead of resigning yourself to using weak adverbs like "really," "very," and "too".


What if your product "boosted" a client's performance instead of being "very effective"?

What if your new launch "revitalized" an industry instead of being "really great"?


Infuse energy and excitement into your content. Begin by reading the article here.


A 4-step customer communication plan for small and medium B2B companies.


Photo of 6 megaphones attached to a tower in the foreground and green hills in the background
Photo by Miguel A. Amutio on Unsplash

Silence breeds misinformation.


Your customers and employees need to hear accurate information about your business directly from you during times of uncertainty.


Small and medium B2B companies do not have the luxury of a large PR or communications team like that large corporations do. That does not mean you have to lose out on building strong partnerships at this time.



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