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Writer's pictureChandana (Chandy) Bala

How to Communicate With Your Customers During the Coronavirus Pandemic

A 4-step customer communication plan for small and medium B2B companies.


Photo of 6 megaphones attached to a tower in the foreground and green hills in the background
Photo by Miguel A. Amutio on Unsplash

Silence breeds misinformation.


Your customers and employees need to hear accurate information about your business directly from you during times of uncertainty.


Small and medium B2B companies do not have the luxury of a large PR or communications team like that large corporations do. That does not mean you have to lose out on building strong partnerships at this time.



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